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How Will Digital Twins Software Transform Your Business in 2025?

Simio Staff

May 13, 2025

Digital twin software continues to reshape industries with market projections reaching $125.7 billion by 2030 at a CAGR of 39.48%. Large enterprises have embraced this technology, and 70% of C-suite technology executives actively invest in digital twin solutions.

The real-world results speak for themselves. Organizations using digital twins see productivity gains of 30% to 60% and reduce material waste by 20%. The technology helps businesses slash their time to market by half, which makes it essential for companies that want to stay competitive.

In this piece, you’ll find how Digital twin software revolutionizes businesses of all sizes and what key benefits can propel your organization ahead of competition in 2025 and beyond.

The Evolution of Digital Twin Software Through 2020’s

“By 2025, digital twins will transform into dynamic, adaptive, and predictive models, driven by advancements in AI, IoT, and real-time data.” — FirstIgnite, Technology research and consulting firm

NASA’s Apollo program marked the birth of digital twins when engineers created detailed simulators to fix spacecraft systems from Earth. Dr. Michael Grieves at the University of Michigan introduced Digital twin software as we know it today in 2002. The technology has seen remarkable progress through the 2020s and now finds applications in a variety of industries.

From Static Models to Dynamic Digital Replicas

Digital twin software has grown through clear stages that changed simple static models into advanced, dynamic systems. The original digital twins were just static models—simple digital copies that didn’t update in real-time or interact with physical objects.

Digital twins grew into “digital shadows” during the 2010s. These models showed the state of physical objects with data flowing one way, from the actual asset to its digital model. The shadows could track changes but couldn’t affect their physical counterparts.

A major breakthrough came when fully interactive digital twins emerged. These twins exchanged real-time data both ways between physical objects and their digital copies. This two-way communication created feedback loops that led to better optimization, maintenance prediction, and decision-making—key advantages of Digital twin software.

Gartner and other researchers suggest digital twin progress follows five main stages:

  1. Mirroring: Creating digital copies of physical objects
  2. Monitoring: Managing physical objects based on digital analysis
  3. Modeling and simulation: Making physical objects better through simulation
  4. Federation: Linking digital twins to improve complex systems
  5. Autonomous: Solving problems without human help

Manufacturing companies were among the first to use digital twins. They created virtual copies of production lines to make them more efficient and reduce downtime. Digital twins can predict when equipment might fail by analyzing sensor data, which helps schedule maintenance before costly breakdowns.

Key Technological Enablers: IoT, AI, and Cloud Computing

The fast growth of digital twin capabilities comes from three key technologies that meet: Internet of Things (IoT), artificial intelligence (AI), and cloud computing.

IoT forms the base for digital twins by enabling real-time data flow from physical systems. Sensors collect and send vital operational data that connects physical assets to their digital versions. Industry experts predict 95% of IoT platforms will offer digital twinning by 2029, and it will become standard in IoT applications by 2028.

Cloud computing gives us the storage space and computing power we need to simulate complex systems. Research shows that “Cloud computing provides digital twins with analytics techniques to produce insights” and “helps digital twins offer new features and real-time collaboration across manufacturing spaces”.

AI completes this tech trio by making sense of the big amounts of sensor data and finding important patterns. Machine learning helps digital twins predict outcomes, improve operations, and get more accurate over time. AI analyzes data and gives practical insights that make Digital twin software more valuable.

These combined technologies have led to impressive market growth. Forbes reports the digital twin market should reach USD 110 billion by 2028, growing at 61.3% yearly from 2023 to 2028. Manufacturing and healthcare industries lead this growth.

Companies using digital twins see real results. Capgemini Research Institute reports a 15% average improvement in areas like operational efficiency and lower carbon emissions. About 57% of organizations say digital twins strengthen their sustainability efforts.

Looking ahead, digital twins will keep evolving. Industry 5.0 focuses on making technology work better with humans to improve collaboration, resilience, and sustainability. This progress promises to bring digital twin benefits to more industries and uses.

Enhanced Decision-Making: A Core Benefit of Digital Twins

Better decision-making stands out as one of digital twins’ most powerful benefits. Digital twins create virtual replicas of physical systems and offer a groundbreaking way to learn about complex operations that drive smarter choices.

Converting Complex Data into Applicable Information

Digital twins turn massive amounts of raw data into clear, applicable information. Distribution system operators have access to huge data volumes but struggle to turn it into meaningful information for decisions. Digital twins solve this problem by making data “fit-for-purpose” for operations and planning.

Siemens states, “With a true digital twin of the network, DSOs can optimize day-to-day operations while also confidently planning for a future in which renewables and other DERs comprise a greater proportion of the energy mix”. Teams can focus on high-value activities instead of interpreting data when complex information becomes practical knowledge.

Digital twins shine because they combine smoothly and analyze real-time data from multiple sources. GIM International explains, “We help governments, businesses and communities turn complex data into clear, actionable insights, so they can plan smarter, make informed decisions and build a more sustainable future”. Decision-makers can spot complex relationships through intuitive dashboards and visualization tools that would stay hidden in spreadsheets or disconnected systems.

Scenario Planning and Risk Mitigation

Digital twin software’s greatest value comes from risk-free experimentation through scenario planning. Digital twins provide a safe environment to test “what-if” scenarios before making changes in the physical world.

This capability works across different timeframes:

  • Historical analysis: Understanding past events to identify causes and prevention strategies
  • Present optimization: Testing immediate operational adjustments
  • Future projection: Modeling long-term strategic changes

The paper “Digital twins in safety analysis, risk assessment and emergency management” explains that digital twins “represent an emerging technology that is currently leveraging the monitoring of complex systems, the implementation of autonomous control systems, and assistance during accidents and emergencies in real time”. This real-time assistance proves invaluable for risk management during critical situations.

This technology helps identify risks proactively through simulation. Renewcanada.net notes, “By evaluating these scenarios virtually, project managers or designers can make informed decisions that minimize risks”. A steel manufacturer used digital twin simulation to check relationships between demand, supply, and production volatility. They spotted risks 12 weeks ahead and improved EBITDA by 2 percentage points while cutting inventory by 15%.

Real-time Visibility Across Operations

Digital twins give unprecedented visibility into operations and create a complete view for more agile decision-making. Organizations achieve previously impossible situational awareness through continuous monitoring and data collection.

This visibility delivers key advantages:

  • Spotting bottlenecks and inefficiencies immediately
  • Optimizing performance continuously
  • Responding to changing conditions faster

Black & Veatch highlights that digital twins provide “unmatched ability to visualize and interact with your data, enabling immediate and actionable insights into the functional and performance characteristics of an asset or system”.

This real-time visibility covers entire systems, not just individual components. Digital twins create what McKinsey calls “a single source of truth” where data is “properly classified, structured, and accessed in such a way that insights are consistently formed“. Decision-makers get complete context for their choices when information silos disappear.

Better visibility brings substantial benefits. McKinsey reports that digital twins have uncovered hidden blockages in manufacturing processes by accurately simulating real-time bottlenecks on production lines. One team cut total processing time by about 4% by utilizing optimizer solutions to identify and develop repeatable sequencing rules.

Digital twins’ improved decision-making capabilities mark a fundamental change from reactive to proactive management. Organizations now understand, operate, and optimize their systems differently across industries.

Industry-Specific Benefits of Digital Twin Software

“The ultimate vision for the digital twin is to create, test and build our equipment in a virtual environment. Only when we get it to where it performs to our requirements do we physically manufacture it. We then want that physical build to tie back to its digital twin through sensors so that the digital twin contains all the information that we could have by inspecting the physical build.” — John Vickers, NASA’s leading manufacturing expert and manager of the NASA National Center for Advanced Manufacturing

Digital twin software brings custom benefits to companies of all sizes. Organizations that use these virtual replicas find advantages specific to their field that go way beyond basic uses.

Manufacturing: Optimizing Production and Reducing Costs

Digital twins work as powerful tools that optimize production processes and cut operational costs in manufacturing. McKinsey reports show manufacturers who use digital twins save 5-7% monthly by redesigning production schedules and finding hidden bottlenecks in their processes.

These systems predict production problems before they happen and allow quick fixes. A metal fabrication plant used Digital twin software to find the best batch sizes and production sequences. The plant optimized thousands of product combinations across multiple lines. The system’s AI-based reinforcement learning algorithms cut costs compared to manual scheduling.

Manufacturers can test different production scenarios without stopping actual operations. This creates a safe space to experiment with process changes and layout adjustments.

Healthcare: Personalized Medicine and Treatment Simulation

More healthcare organizations now use digital twins to create virtual copies of patients and customize treatments. These “digital human twins” let doctors test how different treatments might affect each patient before actual care begins.

A Scientific Reports study showed this with diabetes patients. Researchers created digital twins that copied metabolic status, diet, and lifestyle habits. This helped predict outcomes and give personal recommendations that led to significant improvements in hemoglobin A1c levels.

Surgeons also use digital twins to practice complex procedures on virtual copies of patient anatomy before real surgery.

Construction: Project Visualization and Safety Improvements

Construction teams benefit from better project views and safety with digital twins. These virtual models match real-life conditions and help teams spot problems before they show up at construction sites.

Digital twins boost construction safety through live condition monitoring. The systems collect data from sensors and other sources to spot dangers and warn workers right away.

Retail: Supply Chain Optimization and Customer Experience

Retailers see great results throughout their supply chain while improving customer experiences with digital twins. BCG research shows retailers using this technology get 20-30% better forecast accuracy and cut delays and downtime by 50-80%.

Digital twins that focus on customers copy shopping behaviors and priorities. Retailers test different strategies virtually and analyze buying patterns. This leads to individual-specific recommendations while protecting personal data.

Digital twins change how industries work. Each field finds unique ways to use this technology that solves specific challenges and delivers clear benefits in productivity, safety, and customer satisfaction.

Customer Experience Benefits Through Digital Twin Applications

Digital twins are changing how businesses connect with their customers. These virtual copies create new ways to improve customer satisfaction through tailored experiences.

Personalized Product Customization

Digital twins make smart customization possible by testing how products work in different conditions. Research shows that digital twins help businesses support “customized product applying DT to smart customization”. The technology tests different scenarios and helps product teams make better decisions.

Digital twins create a risk-free product development environment where teams can try more design options without getting pricey physical prototypes. Companies that use digital twins see 25% fewer quality problems in production. They also get 3-5% higher sales because of better features and happier customers.

Improved Service and Support Operations

Digital twins boost service operations by predicting maintenance needs and fixing problems remotely. These twins gather data throughout a product’s life to help service teams spot issues early.

Rolls-Royce shows this benefit with their jet engine digital twins, which has “helped the company extend the time between maintenance for some engines by up to 50%”. ComputerWeekly adds that “remote maintenance and operations will create new use cases for already-existing equipment and lower costs in many application areas”.

Enhanced Customer Engagement Through Simulation

Companies now create “digital twins of customers” that copy consumer behavior accurately. Gartner explains how these twins use “both online and physical interactions to accurately simulate the customer experience and provide context and predictions of future consumer behaviors”.

McKinsey states that “generative AI leverages the real-time data from customer digital twins to learn about valuable customer insights and improve customer sentiment and loyalty”. Businesses can test marketing campaigns, product features, and service approaches before launching them.

The real-life applications show that digital twins are changing customer relationships. Companies can understand needs better and respond faster—sometimes before customers know what they need.

Conclusion: The Future of Digital Twin Software and Simio’s Industry Leadership 

Digital twin technology is revolutionizing industries across the globe, with market projections soaring to an impressive $125.7 billion by 2030. This remarkable growth reflects the evolution of digital twins from simple static models to sophisticated dynamic systems that offer unprecedented possibilities for simulation, optimization, and predictive analysis.

The synergy of IoT sensors, AI processing, and cloud computing has given birth to digital twins that deliver tangible results. Companies implementing this technology are witnessing:

  • 30-60% improvement in productivity
  • Approximately 20% reduction in material waste
  • 25% decrease in production quality issues
  • 3-5% increase in sales due to enhanced product features and customer satisfaction

These advantages are transforming various sectors, including manufacturing, healthcare, construction, and retail, by providing innovative solutions to day-to-day challenges.

The impact of digital twins on decision-making processes cannot be overstated. Through live monitoring, scenario planning, and risk mitigation, businesses can now make data-driven decisions with unprecedented confidence. By converting complex data into actionable insights, digital twin technology allows teams to focus on high-value activities rather than getting bogged down in data interpretation.

Customer experience has also seen substantial improvements with digital twin applications. Companies can now offer precise customization, predictive maintenance, and gain deeper insights into their customers’ needs, leading to higher satisfaction and loyalty.

As we look to the future, it’s clear that digital twin software will continue to reshape how organizations operate, innovate, and serve their customers. Their profound effect on efficiency, safety, and sustainability makes them indispensable tools for businesses aiming to maintain a competitive edge in our increasingly digital world.

Leading the charge in this digital revolution is Simio, a company at the forefront of digital twin software technology. Simio’s cutting-edge solutions are empowering businesses across industries to harness the full potential of digital twins. By combining advanced simulation capabilities with user-friendly interfaces, Simio is making digital twin technology more accessible and effective than ever before.

Simio’s leadership in the industry is characterized by:

  • Innovative software solutions that seamlessly integrate with existing systems
  • Robust analytics and visualization tools for enhanced decision-making
  • Scalable platforms that grow with businesses’ evolving needs
  • Continuous research and development to stay ahead of industry trends

As digital twin technology continues to evolve, Simio remains committed to pushing the boundaries of what’s possible, ensuring that businesses have the tools they need to thrive in an increasingly complex and data-driven world.  The digital twin revolution is well underway, and with industry leaders like Simio at the helm, the future looks brighter than ever for businesses ready to embrace this transformative technology.